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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Balanced Scorecard Basics
$139.99You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organization’s mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams. -
Microsoft 365 PowerPoint Online: Working with Images and Shapes
$99.00In this course you will learn how to: Insert graphics, Modify and format objects, and Adjust image appearance -
Social Selling for Small Businesses
$99.00In this course, you will learn about the attributes of social selling, you will learn how to explore social selling can generate business leads, how to apply social selling strategies of relevance in social media. You will also develop an understanding of the power of leveraging different platforms and how to measure results. -
Microsoft 365 Outlook Part 1: Customizing the Outlook Environment
$99.00Customize the Outlook interface, and create and manage Quick Steps. -
Diversity, Equity, and Inclusion
$99.00At the end of this workshop, you will: understand the importance of diversity, equity, and inclusion for workspaces; be able to describe and analyze key issues of diversity, equity and inclusion in one’s work environments and community; grasp the power of diversity as a tool for creativity, and productive collaboration in the workspace; have the opportunity to share elements of one’s culture with others; and learn that norms and practices one thinks are universal may be culturally dependent. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams’ KM Process Framework, Gamble and Blackwell’s knowledge management matrix, Botha’s process model, and Nonaka and Takeuchi’s spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well.
