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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Creating a Workplace Wellness Program
$139.99To begin this course, you will consider the benefits of workplace wellness programs. Then, you will learn how to create a wellness committee, outline a wellness program, gather support for it, perform appropriate research (including a needs analysis), design an appropriate package, and get buy-in for it. You will also learn how to implement the wellness program, evaluate how it is doing, and present the results in a tangible manner. -
Building Better Teams
$139.99In this course, you will learn what forms teams can take. You’ll also evaluate your team player type, learn ways to build an effective team, and identify things that you can do to become a good team player. -
Managing Across Cultures
$99.00During this course you will learn about cultures and how to integrate them into the workforce through effective communication and team building. In addition, you are going to be shown ways managing over a cross-cultural spectrum and building a multicultural organization by dipping into the global talent pool. -
Intrapreneurship
$99.00In this course, you’ll learn what intrapreneurship is all about. You will learn about the history and culture of intrapreneurship and assess your own intrapreneurial qualities. You’ll also explore different ways that you can contribute to the intrapreneurial process. As well, you’ll learn how to develop, screen, sell, and implement your ideas. -
Developing a High Reliability Organization
$99.00You will learn what constitutes a High Reliability Organization (HRO), the principles behind high reliability and take a look at a real life disaster that could have benefitted from those principles. -
Measuring Training Results
$99.00In this course, you will learn how to measure training results using Donald Kirkpatrick’s four-level evaluation model. You will also learn about essential tools and techniques, including cost-benefit analysis and return on investment. -
Introduction to E-Mail Marketing
$99.00In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results. -
Code of Conduct: Setting the Tone for Your Workplace
$99.00Over the duration of this course, you will learn the whys and whats of a workplace code of conduct. You learn why they are needed, who they apply to, how to develop and implement one, and how to train employees on it.
