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Creating a Google AdWords Campaign
$139.99In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
The Professional Supervisor
$139.99In this course, you will learn how to plan effectively, build a high-performing team, motivate employees, provide effective feedback, delegate, and manage conflict. You will also receive an introduction to several leadership theories, including John Adair’s action-centered leadership model, Paul Hersey and Ken Blanchard’s Situational Leadership II® model, and Velsoft’s signature leadership assessment. -
Balanced Scorecard Basics
$139.99You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organization’s mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams.