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Workplace Harassment: What It Is and What to Do About It
$99.00In this course, you will learn about different types of harassment. You will also learn prevention strategies (such as harassment policies and handling issues promptly), what to do if you are harassed, what to do if you are accused of harassment, and how to handle harassment as a manager. Then, you will learn a basic complaint resolution process (including how to handle false complaints), when mediation might be an option, and ways to help the workplace return to normal. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Corrective Action
$99.00This course covers all the essential elements of corrective and preventive action, from identifying problems from customer complaints and internal audits and determining their significance through root cause analysis, to measuring the effectiveness of the action. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.