This course will give you all the skills that you need as a new business owner. You’ll learn how to develop your organizational chart, manage operations, speak knowledgeably about finance, hire the right people, build your brand, market your product online and offline, complete a strategic plan and a succession plan, and build your customer base. You’ll also learn the basics of leadership and tips for taking your business to the next level.

This course provides an overview of the various factors that a business must consider before going global. Students will also begin considering how they can expand their business to the global marketplace using a variety of planning techniques. We strongly recommend that participants complete our “Entrepreneurship 101” and “Basic Business Management” programs before taking this course.

In this course, you’ll learn the basics of entrepreneurship. You will learn how to find and evaluate business ideas, flesh out those ideas by developing value propositions and financial projections, consider your ownership options, prepare the appropriate documents (including a business plan, pitch deck, and white papers), and gather funding for your business. You’ll also learn the steps of developing, testing, marketing, and launching a product or service. To wrap things up, you’ll learn how to grow your business and become an entrepreneurial leader.