You are going to learn about people who attend trade shows and how to interact with them. You are also going to learn about the importance of pre-show promotion and then follow up afterwards. These topics will be explored in great depth as they get broken down into areas such as creating good opening lines and good conversations, targeted promotional giveaways, booth behavior, and prospecting activities.

In this one-day course, you will learn how to: identify the growth hacking mindset, recognize the differences between growth hacking and marketing, identify the customer need your business can fill, create and implement product placement and services to fit the need, learn and practice techniques of growth hacking, review and practice growth marketing strategies, identify the essentials of conversion and optimization, and create your own growth hacking plan.

This course demonstrates how various factors work together to ensure a company flourishes. Students will be guided through positioning and pricing, marketing, selling, negotiating, responding to RFQs, project management, team building, productivity, and strategic planning. Other courses that may be of interest to the student are Building Your Self Esteem and Assertiveness Skills, Business Leadership, Business Ethics in the Office, Creating a Positive Work Environment, and Getting Stuff Done - Personal Development Boot Camp.