This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.

Starting with an understanding of the history and the current state of cyberattacks in terms of quantity and cost to business this course has the participant explore the various forms of cybercrime so they know how to recognize and defend against them at a company and an individual level. Further it explores the role of information obtained on social media platforms in these attacks and allows so the participant to understand what they should and should not be putting on these platforms. This ends with participants creating their own Personal Cybersecurity Plan.

In this course you will learn how to: format text and cells, align cell contents, use Find and Select tools, and apply conditional formatting.

Create and format tables Modify tables Use table references

In this course you will learn how to: use formulas and functions, work with data, rows, and columns, and sort and filter data.