In this one-day course, you will learn how to: identify the growth hacking mindset, recognize the differences between growth hacking and marketing, identify the customer need your business can fill, create and implement product placement and services to fit the need, learn and practice techniques of growth hacking, review and practice growth marketing strategies, identify the essentials of conversion and optimization, and create your own growth hacking plan.

After completing this course, participants will know the characteristics of bad bosses and good leaders, understand how those who hold management positions can develop into good leaders, know the elements of leading by example, understand the importance of good communication and effective feedback, and know how to use emotional intelligence.

At the end of this workshop, you will: understand the importance of diversity, equity, and inclusion for workspaces; be able to describe and analyze key issues of diversity, equity and inclusion in one’s work environments and community; grasp the power of diversity as a tool for creativity, and productive collaboration in the workspace; have the opportunity to share elements of one’s culture with others; and learn that norms and practices one thinks are universal may be culturally dependent.