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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Digital Transformation
$99.00This course aims to define digital transformation, and provide an understanding of why it matters, as well as take a look at businesses that are successfully undertaking this change. It will also help you begin developing a digital strategy for your own company. -
Developing an eLearning Course
$99.00This course will ensure that training personnel have the skills to develop eLearning courses. It starts by outlining the common elements of common instructional design models and summarizing the common elements of eLearning development. Then each element is explored and practiced to gain practical skills in eLearning development. This includes creating an organizational needs assessment; writing measurable learning objectives; determining assessment types; creating a rubric for an eLearning assignments; using Universal Design for Learning, supporting LGBTQ2+ learners, accessibility standards, and media standards; establishing eLearning activities; creating a storyboard; choosing an eLearning authoring tool and LMS; and evaluating at each level of Kirkpatrick’s Levels of Evaluation, including determining return on expectation for impact evaluation. -
Building Better Teams
$139.99In this course, you will learn what forms teams can take. You’ll also evaluate your team player type, learn ways to build an effective team, and identify things that you can do to become a good team player. -
Marketing and Sales
$99.00In this course, you will learn effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line. -
Business Succession Planning: Developing and Maintaining a Succession Plan
$139.99This course will teach you how to develop and maintain a succession plan with the SUCCESS model, which includes developing a system, identifying resources, creating risk assessments, developing action plans, implementing those plans, and evaluating the results. -
CRM: An Introduction to Customer Relationship Management
$99.00This course will teach you how to make a decision about the need for CRM, the benefits of CRM, and how to coordinate the base requirements for a CRM undertaking.
