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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Making Training Stick
$99.00In this course, you’ll learn ways to help make your training workshops stickier so that the learners will retain the material better. You will familiarize yourself with strategies that can help learning to stick with the audience in an effective and meaningful way. You will learn how to keep learners focused and motivated to absorb material. Also, you will learn ways to develop an effective training style, using appropriate training aids and techniques. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Fundamentals of Writing
$99.00Specific learning objectives include: how to write clearly, concisely, completely, and correctly; how to make sure words agree; how to recognize and use active voice; how to write proper sentences; how to use practical and inclusive language; how to use different punctuation marks; and, how to revise and proofread. -
Motivation Training: Motivating Your Workforce
$99.00To start this course, you will learn about some basic motivation theories. You will also learn about setting goals, identifying values, and ways to create a motivational climate. -
Microsoft Skype for Business 2016: Customizing Skype for Business
$99.00In this lesson you will learn how to customize contact groups, use recording features, and customize Skype for Business options. -
Developing a Training Needs Analysis
$99.00This course covers all the essential elements of a training needs analysis. The first step is using the ICE method to isolate problems, consult with stakeholders, and evaluate your options. Then, you can bring all of the information together into a training needs analysis that will convince readers to take action.