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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Working Smarter: Using Technology to Your Advantage
$139.99In this course, you’ll learn how to use technology to your advantage. Computers, various types of applications, software purchases, technical training, IT budgets, security, privacy, usage policies, ergonomics, instant messaging, and telecommuting are all covered. -
Public Relations Boot Camp
$99.00In this course, you will learn how to determine the type of information required in a particular situation, ways to approach PR strategically, how to create compelling releases, and techniques for managing media relations. -
Diversity Training: Celebrating Diversity in the Workplace
$99.00In this course, you will learn what diversity means and what some of its related terms are. You’ll also consider how your world has changed and how stereotypes impact people. Then, you’ll learn how to use the four cornerstones of diversity and the STOP technique to encourage a diverse workplace. You will also learn how to manage for diversity and deal with discrimination issues. -
Telemarketing: Using the Telephone as a Sales Tool
$99.00In this course, you will learn how to communicate effectively over the telephone, develop your personal telemarketing script, and close a sale. You’ll also learn how telemarketing can add to your sales strategy. -
Honing and Delivering Your Message
$99.00Learn how to clarify your message and how to present it, successfully communicate your message, and ensure your listeners hear what you want to get across to them with the Honing and Delivering Your Message course. -
Time Management: Get Organized for Peak Performance
$139.99In this course, you will learn how to organize your workflow and office space, use your planner effectively, and delegate some of your work to other people.