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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Basic Business Management: Boot Camp for Business Owners
$99.00This course will give you all the skills that you need as a new business owner. You’ll learn how to develop your organizational chart, manage operations, speak knowledgeably about finance, hire the right people, build your brand, market your product online and offline, complete a strategic plan and a succession plan, and build your customer base. You’ll also learn the basics of leadership and tips for taking your business to the next level. -
Public Relations Boot Camp
$99.00In this course, you will learn how to determine the type of information required in a particular situation, ways to approach PR strategically, how to create compelling releases, and techniques for managing media relations. -
Tough Topics: Talking to Employees about Personal Hygiene
$99.00This course has two major themes. First, we’ll give you a customizable framework for having tough conversations. Then, we’ll look at some common tough conversations that come up, including body odor, flatulence, poor clothing and hair decisions, and bad breath. -
Research Skills
$139.99In this course, you will learn basic research skills, such as reading, memory recall, and note-taking. You will also learn how to create different kinds of outlines for different stages of your project, and how to move from the outline to writing, editing, and polishing. As well, you’ll learn how to find information using the library’s Dewey Decimal System, journals, and the Internet.
