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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Emotional Intelligence
$99.00This course will introduce you to the history of emotional intelligence and what it’s all about. You’ll explore the most popular theories, including the EI blueprint, Martin Seligman’s ABC’s of optimism, the VALUE and SOLER techniques, Ekman’s seven basic emotions, and Plutchik’s wheel. You’ll also explore your personal values and vision statement to help guide you in your emotional intelligence development. -
Lean Process Improvement
$99.00This course will teach you the foundations of Lean through the Toyota precepts and the five critical improvement concepts (value, waste, variation, complexity, and continuous improvement). Then, you will learn about tools to perform continuous improvement in your organization, including 5S, 5W-2H, PDSA, DMAIC, Kaizen, Genchi Genbutsu, and Lean data mapping methods. -
Progressive Discipline
$99.00This course will ensure that all staff members understand the importance and use of progressive discipline. It starts by examining ways to minimizing disciplinary issues and after defining discipline, discipline policies and progressive discipline, it gives hands-on experience with verbal warnings, written warnings, performance improvement plans and termination, using thought exercises and scenarios.
