You are going to learn about people who attend trade shows and how to interact with them. You are also going to learn about the importance of pre-show promotion and then follow up afterwards. These topics will be explored in great depth as they get broken down into areas such as creating good opening lines and good conversations, targeted promotional giveaways, booth behavior, and prospecting activities.

You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, you’re going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one.

This course will ensure that you have the skills to compare and contrast the teaching of children (pedagogy) and adult learning (andragogy), to apply best practices in adult education within your own classroom, to explain the importance of reflection in adult learning, to develop and use self-reflection and group reflection within classroom activities to enhance learning, to explain the importance of experiential, self-directed, project based, and action learning in adult education and to develop and use experiential learning, self-directed, project-based, and action learning classroom activities to enhance learning.