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Kickstarting Your Business with Crowdsourcing
$99.00This course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business’ growth. -
Business Leadership: Becoming Management Material
$99.00The first part of this course will teach you about Peter Senge’s five learning disciplines: personal mastery, mental models, shared vision, team learning, and systems thinking. You will also learn about Paul Hersey and Ken Blanchard’s Situational Leadership II® model, servant leadership, and the five practices in James Kouzes and Barry Posner's “The Leadership Challenge.” In addition to these leadership models, basic skills (such as building trust, managing change, personal productivity, resolving conflict, solving problems, and leading meetings) will also be covered. -
Trade Shows: Getting the Most Out of Your Trade Show Experience
$99.00You are going to learn about people who attend trade shows and how to interact with them. You are also going to learn about the importance of pre-show promotion and then follow up afterwards. These topics will be explored in great depth as they get broken down into areas such as creating good opening lines and good conversations, targeted promotional giveaways, booth behavior, and prospecting activities. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.
