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Creating a Google AdWords Campaign
$139.99In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Microsoft 365 Outlook Part 1: Getting Started With Outlook 365
$99.00Navigate the Outlook interface, perform basic email functions, and use Outlook help. -
Human Resources Training: HR for the Non-HR Manager
$99.00This course will introduce you to basic human resource functions, including hiring, orientation, training, performance management, diversity, privacy, and disciplinary issues. -
Transgender Employees: Creating an Inclusive Work Community
$99.00In this course, you are going to learn about the importance and elements of safe inclusive workspaces for transgendered persons – those identifying as one gender but born into the body of the opposing gender. You will consider terminology, elements, policies, and resources to build and sustain a safe, inclusive environment for transgendered employees and increase the comfort level and productivity off all in your organization. -
Training with Visual Storytelling
$99.00In this course, you will learn how to use storytelling to engage the hearts and minds of your audience. We’ll cover the essential elements of a successful story as well as a variety of storyboarding and graphic design tools. After you complete this course, you’ll be ready to create engaging, compelling training sessions that inspire your students. -
Identifying and Combatting Fake News
$99.00After you complete this course you will be able to: define ‘fake news’, recognize the difference between ‘fake news’ and objective reporting, understand the impacts of ‘fake news’ on your organization, examine proactive strategies and how they work, learn reactive strategies and why they are essential, discover opportunities for promotion and growth within ‘fake news’ , and create your own ‘fake news’ action plan. -
Advanced Skills for the Practical Trainer
$139.99To begin, you will explore the trainer’s role and what skills and competencies trainers should have. Then you will learn about the learning process and different learning styles, and apply that knowledge to designing programs and motivating learners. You will also learn ways to manage the stress of training, plan a workshop, and lead a training session. Then, you will learn techniques for dealing with difficult participants, evaluating learning, and conducting on-the-job follow-up. Alternative training methods, such as eLearning, co-facilitation, and team teaching will also be covered.
