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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Introduction to Neuro Linguistic Programming
$139.99This introductory course will teach the basics of neuro linguistic programming (NLP). You’ll learn about key terms, the NLP presuppositions, the NLP senses, eye cues, enriched language, clean questions, and hypnotic language. -
Microsoft 365 PowerPoint Online: Working with Images and Shapes
$99.00In this course you will learn how to: Insert graphics, Modify and format objects, and Adjust image appearance -
Process Improvement with Gap Analysis
$99.00You will learn how to embrace Process Improvement with Gap Analysis during this course which provides you with the knowledge of what gap analysis is, examples, templates, and the guidance to implement an analysis in your situation. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams’ KM Process Framework, Gamble and Blackwell’s knowledge management matrix, Botha’s process model, and Nonaka and Takeuchi’s spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well.
