In this course you will learn how to change the font-family of a section of text, change the font size of a section of text, use additional CSS text properties, including font-style, font-weight, line-height, and text-align, and use the CSS font style shorthand.

This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.