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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Critical Thinking
$99.00In this course, you’ll learn what critical thinking is all about, what characteristics a critical thinker has, and what skills you may want to work on. Then, you’ll work your way through a seven-step critical thinking model. Supporting skills, such as asking good questions, applying common sense, and thinking creatively, are also covered. -
Conference and Event Management
$139.99In this course, you will learn all the essentials of event planning, including setting objectives, budgeting, using committees, advertising, choosing a venue, selecting a menu, developing takeaway items, gathering feedback for the plan, hosting the event, and evaluating how it all went. -
Writing Reports and Proposals
$139.99To begin this course, you will learn about the four stages of report writing: investigating, planning, writing, and revising. You’ll also learn about the ten steps of proposal writing, as well as using headings, adding visual aids, writing persuasively, and sourcing material. -
Change Management: Change and How to Deal With It
$139.99Some people enjoy the opportunities and excitement that change brings. Others, however, have a harder time adapting. To complicate matters, our feelings often depend on the situation. This course will teach you how to manage change in a positive way. -
Getting Stuff Done: Personal Development Boot Camp
$99.00To start this course, you’ll explore what personal efficiency is all about, as well as useful attitudes and skills that you might want to develop. Then, you’ll outline your vision statement, dreams, and goals. Next, you’ll learn about the 80/20 system, what characteristics your organizational system should have, how to design a functional workspace, and techniques for organizing your daily to-do items. You’ll also learn how to set up and maintain information management systems (both physical and virtual), prioritize tasks, create routines, and tackle procrastination. Finally, you’ll learn how to get organized at home. -
Microsoft Sway: Working with Text and Images
$99.00In this course you will learn how to format text, and add media to a Sway project. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.