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Creating a Google AdWords Campaign
$139.99In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Design Thinking: An Introduction
$99.00This course is designed to get you started using design thinking to solve problems more creatively. You will better understand problems from the customer's perspective as you apply different brainstorming techniques to identify innovative ideas. You will be able to use effective design research through use of prototypes and testing to test your ideas and keep your design ideas moving forward. Upon completion you will be ready to take on your next project using a design thinking process. -
Giving Effective Feedback – Free
$99.00In this course, you will learn about the essential elements of feedback, important communication techniques, and a framework for informal and formal feedback. You’ll also learn some tips for receiving feedback. -
Digital Citizenship: Conducting Yourself in a Digital World
$99.00You will be presented with the concept that, just as in the real world we have certain rights, responsibilities, and standards of behavior as citizens, this is true in the digital world as well. This will be supported by looking at the similarities between the two worlds. Your understanding of what digital citizenship entails will be increased by examining its three principles, each of which is comprised of three elements. You will be counselled on how to practice good citizenship using each of the elements. The course finishes up with giving you exercises designed to reinforce the principles. -
Marketing with Social Media
$139.99In this course, you will learn how to develop a social media marketing plan as a part of an overall marketing strategy, determine who should be on your team, and choose how you will measure what is taking place. In addition, you will learn about blogging, explore some of the major social media sites (such as LinkedIn, Twitter, and Facebook), and look at how specialty sites and social media management tools can take your social media marketing to the next level. -
10-Minute Presentations
$99.00At the end of this workshop, you will be able to know and use essentials of a good presentation, choose platforms that enhance your message and reach, set goals and timelines for your presentation, create engaging narrative from outline through final draft, edit and polish your presentation, offer and receive peer review and, develop best practices for future presentations.