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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Planning for Workplace Safety
$99.00This course gives you the tools to create a workplace safety plan that covers the all the bases you need to begin to build a safe work environment. You will learn many topics including the basics of a safety policy along with the introduction of a safety plan and how to develop a communications plan. You will learn how to decide upon training solutions for common accidents/incidents and learn of the importance and structure of incident response plans. Also, the course covers 6S inspections, checklists, plus the value of an appendix for the safety plan. -
Call Center Training: Sales and Customer Service Training for Call Center Agents
$139.99In this course, you will learn how to present yourself appropriately on the telephone. You will also learn tips for saying “no,” giving bad news, selling on the phone, overcoming objections, dealing with difficult customers, taking messages, and managing voice mail. We will also share a basic telephone script that you can customize. -
Performance Management: Managing Employee Performance
$99.00In this course, you will learn about the Shared Management Model, which helps the manager transfer motivation and responsibility for results to the employee. This course will cover all three phases of the model: preparing the employee for the job, motivating them to do it, and evaluating their performance. -
Knowledge Management
$99.00In this course, you will learn what knowledge is, what knowledge management is, how tacit and explicit knowledge are different, and the business benefits that knowledge management can bring. Then, you will learn about the knowledge management mix (which includes people, technology, and process) as well as a four step process for building your knowledge management framework. You will also learn about four knowledge management models: Bukowitz and Williams’ KM Process Framework, Gamble and Blackwell’s knowledge management matrix, Botha’s process model, and Nonaka and Takeuchi’s spiral model. Implementation aspects, such as knowledge management teams, post-mortem plans, KMBOKs, Chief Knowledge Officers, and pilot programs, are covered as well.