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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Cybersecurity 1: Fundamentals for Employees
$99.00Starting with an understanding of the history and the current state of cyberattacks in terms of quantity and cost to business this course has the participant explore the various forms of cybercrime so they know how to recognize and defend against them at a company and an individual level. Further it explores the role of information obtained on social media platforms in these attacks and allows so the participant to understand what they should and should not be putting on these platforms. This ends with participants creating their own Personal Cybersecurity Plan. -
Unconscious Bias
$99.00This course covers the definition of unconscious bias, the importance of acknowledging and addressing unconscious bias in the workplace and personal settings, how to identify potential biases in personal and workplace settings, how to engage the Five Rs of reducing unconscious bias, and the development of plans and policies to reduce personal and workplace unconscious biases. -
Change Management: Change and How to Deal With It
$139.99Some people enjoy the opportunities and excitement that change brings. Others, however, have a harder time adapting. To complicate matters, our feelings often depend on the situation. This course will teach you how to manage change in a positive way.