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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Encouraging Sustainability and Social Responsibility in Business
$99.00This course will introduce you to the basics of sustainability and corporate social responsibility using ISO 26000 guidelines as a framework. These principles include organizational governance and ethics, operating practices, human rights and labor practices, environmental awareness and sustainability, consumer issues, and community involvement. -
Emotional Intelligence
$99.00This course will introduce you to the history of emotional intelligence and what it’s all about. You’ll explore the most popular theories, including the EI blueprint, Martin Seligman’s ABC’s of optimism, the VALUE and SOLER techniques, Ekman’s seven basic emotions, and Plutchik’s wheel. You’ll also explore your personal values and vision statement to help guide you in your emotional intelligence development. -
Microsoft 365 Excel: Part 3: Data Analysis and Presentation
$99.00Use the Quick Analysis tool Add sparklines Perform What-If analysis Load and use the Analysis ToolPak