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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
The Practical Trainer
$139.99In this course, you will learn what makes a successful trainer and a successful training program. You will also learn about adult learning principles, the learning process, Kolb’s experiential learning cycle, and learning styles. You’ll even complete an assessment to help you identify your training preferences. Then, you will learn how to apply the learning cycle to assess needs, develop a program outline, choose training methods, design learning sequences, add some fun and games, and launch the program. You will also learn tips for delivering your program and managing difficult participants. -
Intrapreneurship
$99.00In this course, you’ll learn what intrapreneurship is all about. You will learn about the history and culture of intrapreneurship and assess your own intrapreneurial qualities. You’ll also explore different ways that you can contribute to the intrapreneurial process. As well, you’ll learn how to develop, screen, sell, and implement your ideas. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Team Building: Developing High Performance Teams
$99.00After you complete this course, you will understand how to apply the TORI model, Tuckman and Jensen’s five stages of team development, and Glenn Parker’s 12 characteristics of effective teams to develop high-performance teams. You will also complete the Velsoft team player type assessment to help you identify how you behave in a team and how you can connect with others.
