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Trade Shows: Getting the Most Out of Your Trade Show Experience
$99.00You are going to learn about people who attend trade shows and how to interact with them. You are also going to learn about the importance of pre-show promotion and then follow up afterwards. These topics will be explored in great depth as they get broken down into areas such as creating good opening lines and good conversations, targeted promotional giveaways, booth behavior, and prospecting activities. -
Balanced Scorecard Basics
$139.99You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organization’s mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams. -
Project Management Training: Understanding Project Management
$139.99This in-depth course will take you through all aspects of project management. First, you will consider what a project is and what a project manager does. Then, you will work through the four stages of the project life cycle: conceptual, planning, execution, and termination. You will also learn some supporting skills, like teamwork, communication, and presentation. -
Communication Strategies
$139.99This course will teach you all about the various aspects of communication. You’ll learn about asking questions, probing for information, active listening, and body language. Supporting skills are also covered, such as self-esteem, building relationships with others, and assertiveness. -
Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.
