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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Introduction to E-Mail Marketing
$99.00In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results. -
Promoting a Marketing Webinar
$99.00At the end of this course, you will be able to define the marketing objectives of your webinar, create an attendee avatar to connect with your target audience, create and use a lead magnet, develop a promotion strategy, explore the potential of a joint venture, and create a webinar marketing calendar. -
Tough Topics: Talking to Employees about Personal Hygiene
$99.00This course has two major themes. First, we’ll give you a customizable framework for having tough conversations. Then, we’ll look at some common tough conversations that come up, including body odor, flatulence, poor clothing and hair decisions, and bad breath. -
Microsoft 365 Excel: Online: Formatting a Worksheet
$99.00In this course you will learn how to: format text and cells, align cell contents, use Find and Select tools, and apply conditional formatting. -
Progressive Discipline
$99.00This course will ensure that all staff members understand the importance and use of progressive discipline. It starts by examining ways to minimizing disciplinary issues and after defining discipline, discipline policies and progressive discipline, it gives hands-on experience with verbal warnings, written warnings, performance improvement plans and termination, using thought exercises and scenarios. -
Microsoft Sway: Graphics and Design
$99.00In this course you will learn how to work with images, customize image display, and set design options. -
Public Relations Boot Camp
$99.00In this course, you will learn how to determine the type of information required in a particular situation, ways to approach PR strategically, how to create compelling releases, and techniques for managing media relations. -
Encouraging Sustainability and Social Responsibility in Business
$99.00This course will introduce you to the basics of sustainability and corporate social responsibility using ISO 26000 guidelines as a framework. These principles include organizational governance and ethics, operating practices, human rights and labor practices, environmental awareness and sustainability, consumer issues, and community involvement.
