This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action.

In this course, you will learn how to launch Sway, create a new Sway project, create and manage cards, and manage Sway projects.

In this course you will learn how to: Add headers and footers to a document, Insert footnotes and endnotes, and Insert, modify, and format tables.

Navigate the Outlook interface, perform basic email functions, and use Outlook help.