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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Entrepreneurship 101
$99.00In this course, you’ll learn the basics of entrepreneurship. You will learn how to find and evaluate business ideas, flesh out those ideas by developing value propositions and financial projections, consider your ownership options, prepare the appropriate documents (including a business plan, pitch deck, and white papers), and gather funding for your business. You’ll also learn the steps of developing, testing, marketing, and launching a product or service. To wrap things up, you’ll learn how to grow your business and become an entrepreneurial leader. -
Microsoft 365 Teams: Communicating in Channels
$99.00Manage messages Do more with messages Manage files in a channel Use the wiki -
Introduction to Microsoft Power BI: Working with Reports and Visualizations
$99.00In this course you will learn how to manage report pages, change report view options, work with visualizations and their data, and add static objects to a report. -
Kickstarting Your Business with Crowdsourcing
$99.00This course will show you how to leverage all types of crowdsourcing (including microwork, macrowork, crowdvoting, crowdcontests, crowdwisdom, and crowdfunding) to kickstart your business’ growth. -
E-Commerce Management
$99.00This course will give you the skills to develop, design, test and successfully run your e-commerce business. It looks at important components such as business plans and marketing while touching upon payment methods, software solutions, security and fraud awareness, and much more. With those topics covered you will have the skills to take your e-commerce business to the next level. -
Advanced Skills for the Practical Trainer
$139.99To begin, you will explore the trainer’s role and what skills and competencies trainers should have. Then you will learn about the learning process and different learning styles, and apply that knowledge to designing programs and motivating learners. You will also learn ways to manage the stress of training, plan a workshop, and lead a training session. Then, you will learn techniques for dealing with difficult participants, evaluating learning, and conducting on-the-job follow-up. Alternative training methods, such as eLearning, co-facilitation, and team teaching will also be covered. -
Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, you’re going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Microsoft Teams: Using Other Communication Tools
$99.00In this course you will learn how to use chat, and manage meetings and files.