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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Building Relationships for Success in Sales
$99.00This course will teach you how to leverage customer-focused selling, identify what influences relationships, expand your communication skills, manage your body language, develop a professional handshake, and grow your network. -
Bullying in the Workplace
$139.99In this course, you will learn what bullying is and what it can cost an organization. You will also learn how to protect yourself from bullying, what to do if you are bullied, and what to do if you witness bullying. -
Microsoft Sway: Working with Text and Images
$99.00In this course you will learn how to format text, and add media to a Sway project. -
Managing Difficult Conversations
$139.99This course will give you an eight-step process for a difficult conversation, as well as some things to consider when deciding to have the conversation (such as your desired outcome, the time and place, and how to stay safe). You’ll also learn how to speak persuasively, ask good questions, and listen actively. -
Balanced Scorecard Basics
$139.99You will begin this course by learning what the balanced scorecard is and what types of organizations it is most useful for. Then, you will review some sample scorecards, strategy maps, and tactical action plans. You will also learn how to develop your organization’s mission, vision, and values (which form the basis for the balanced scorecard); a project vision statement; plans to implement the scorecard; and balanced scorecard teams.
