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Working with the Media: Creating a Positive Working Relationship
$99.00You are going to have a good grasp of the interview process when you are done of this course, from the perspective of a regular citizen or as a professional spokesperson. In addition to speaking to the media, you’re going to learn how to pass your message along via a press release or media package. Libel and slander will come under consideration as well as various types of media outlets and the concept of a professional relationship with the media versus a personal one. -
Branding: Creating and Managing Your Corporate Brand
$139.99This course will get you started on the road to creating a perfect brand. You’ll learn how to develop a visual identity from start to finish, the basics of graphic design, and how to keep your brand energized and alive. -
Intrapreneurship
$99.00In this course, you’ll learn what intrapreneurship is all about. You will learn about the history and culture of intrapreneurship and assess your own intrapreneurial qualities. You’ll also explore different ways that you can contribute to the intrapreneurial process. As well, you’ll learn how to develop, screen, sell, and implement your ideas. -
Motivation Training: Motivating Your Workforce
$99.00To start this course, you will learn about some basic motivation theories. You will also learn about setting goals, identifying values, and ways to create a motivational climate. -
Introduction to E-Mail Marketing
$99.00In this course, you will receive an in-depth introduction to e-mail marketing. Once you have completed this course, you will be ready to plan, create, and deliver e-mail marketing campaigns that build relationships with customers and get results. -
The Practical Trainer
$139.99In this course, you will learn what makes a successful trainer and a successful training program. You will also learn about adult learning principles, the learning process, Kolb’s experiential learning cycle, and learning styles. You’ll even complete an assessment to help you identify your training preferences. Then, you will learn how to apply the learning cycle to assess needs, develop a program outline, choose training methods, design learning sequences, add some fun and games, and launch the program. You will also learn tips for delivering your program and managing difficult participants. -
Creating a Google AdWords Campaign
$139.99In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Writing Reports and Proposals
$139.99To begin this course, you will learn about the four stages of report writing: investigating, planning, writing, and revising. You’ll also learn about the ten steps of proposal writing, as well as using headings, adding visual aids, writing persuasively, and sourcing material. -
Public Relations Boot Camp
$99.00In this course, you will learn how to determine the type of information required in a particular situation, ways to approach PR strategically, how to create compelling releases, and techniques for managing media relations.
