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Marketing for Small Businesses
$99.00This course will teach you how marketing is different for small businesses, elements of a successful marketing message, what the marketing cycle looks like, how to build a marketing plan with the five P’s, how to market with social media, and how to create a marketing budget. You will also explore over 100 strategies and consider which ones are right for your small business. -
Employee Recognition: Appreciating Your Workforce
$99.00Here you are going to learn just what an employee recognition program is all about. You’re going to consider who falls under the definition of an employee and then decide why you should provide recognition for them. You will also look at the types of recognition programs, how to lay the foundation for one, and then how to actually build, implement, and follow up on a program in your office. -
Purchasing and Procurement Basics
$99.00In this course, you will learn the basics of purchasing and procurement. You’ll receive an introduction to the supply chain, the purchasing cycle, and basic purchasing tools. You’ll also learn about the competitive bidding process, how to manage supplier performance, risk management techniques, and ways to build relationships.