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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Marketing with Social Media
$139.99In this course, you will learn how to develop a social media marketing plan as a part of an overall marketing strategy, determine who should be on your team, and choose how you will measure what is taking place. In addition, you will learn about blogging, explore some of the major social media sites (such as LinkedIn, Twitter, and Facebook), and look at how specialty sites and social media management tools can take your social media marketing to the next level. -
Environmental Sustainability: A Practical Approach to Greening Your Organization
$99.00Here you will learn how to draft an Environmental Management System that can be applied to your organization. Along the way you will understand the term ‘greenwashing’ and how to avoid it. You will know the six key performance indicator areas as defined by the Eco-Management and Audit Scheme and will be able to determine Environmental Impacts and Aspects within an organization then how to set objectives and targets for significant impacts. -
Workplace Health and Safety: The Supervisor’s Role and Responsibilities
$99.00This course will help you learn about various aspects of a supervisor’s role in organizational health and safety, including: the employer’s responsibility to display due diligence; the three rights of workers; the responsibilities and roles of supervisors and workers; the role of the health and safety committee; the responsibilities of supervisors and workers in hazard identification, assessment and control, safety and health inspections, and accident reporting and investigation; the necessary health and safety training for employees; the importance of communicating health and safety information; and how to create an employee orientation checklist. -
Communication Strategies
$139.99This course will teach you all about the various aspects of communication. You’ll learn about asking questions, probing for information, active listening, and body language. Supporting skills are also covered, such as self-esteem, building relationships with others, and assertiveness. -
Body Language: Reading Body Language as a Sales Tool
$139.99In this course, you will learn how to interpret personal space, gestures, facial expressions, body movements, and posture. You’ll also learn how to send the right message with body language, dress, and personal interactions.
