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Story Marketing for Small Businesses
$99.00This course covers the essential elements of a story marketing campaign, from a review of company message and brand, to the elements of good storytelling. The course leads participants through the steps of creating a marketing story — knowing your company, knowing and connecting with customers, and the story writing and editing process. This creates a clear and engaging path that will lead customers to your products and services and encourage them to respond to your call to action. -
Creating a Google AdWords Campaign
$139.99In this one-day course, you will learn how Google AdWords work, what pay per click means, the importance of correctly setting an AdWord budget, how to select keywords and set up ad groups, how to design a compelling ad, and how to make adjustments to increase success. -
Microsoft 365 Outlook: Online: Using the Microsoft To Do Workspace
$99.00In this course you will learn how to: get started with the Microsoft To Do workspace, work with tasks, and manage tasks. -
Developing an eLearning Course
$99.00This course will ensure that training personnel have the skills to develop eLearning courses. It starts by outlining the common elements of common instructional design models and summarizing the common elements of eLearning development. Then each element is explored and practiced to gain practical skills in eLearning development. This includes creating an organizational needs assessment; writing measurable learning objectives; determining assessment types; creating a rubric for an eLearning assignments; using Universal Design for Learning, supporting LGBTQ2+ learners, accessibility standards, and media standards; establishing eLearning activities; creating a storyboard; choosing an eLearning authoring tool and LMS; and evaluating at each level of Kirkpatrick’s Levels of Evaluation, including determining return on expectation for impact evaluation.
